martes, 27 de agosto de 2013

FINED FOR VIOLATING PRIVACY FACEBOOK.






A U.S. judge has ruled final approval Monday to a deal for 20 million dollars (15 million euros) in Facebook in a lawsuit regarding targeted advertising, despite objections that the agreement was not sufficiently wide to protect the privacy of children.

Five plaintiffs filed a lawsuit against Facebook in 2011, ensuring that the program "Sponsored Stories" (Sponsored Stories) of the social networking giant shared clicks on the option 'Like' from users about certain advertisers with friends without pay or allow opt out.

A "Sponsored Story" is an advertisement that appears on the user's Facebook page and generally consists of the name of a friend's profile picture and an assertion that the person "likes" the advertiser. The case has highlighted the tension between privacy concerns and the urge Facebook to monetize user content.

Under the terms of the agreement, Facebook will pay $ 20 million to compensate members of the Class, and promised to give users more control over how you share your content, changes that plaintiffs' lawyers estimate that are worth up to 145 million dollars (108 million euros).

Facebook advertisers billed almost $ 234 million (175 million euros) by the "Sponsored Stories" between January 2011 and August 2012, according to data from the court filing. The defenders of children's rights argued that no child should share their content with advertisers.

But in an order from U.S. District Judge in San Francisco, Richard Seeborg, wrote that the agreement, "although it does not incorporate all the functions that some opponents might prefer, has significant value." Representatives from Facebook, the plaintiffs or the opponents could not be reached for comment.

Source: Abc.

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